Study participants prefer LemonSlice over Anam, Tavus, and HeyGen

Research · Oct 23, 2026

We compared LemonSlice with three other real-time avatar providers, Anam, Tavus, and HeyGen (LiveAvatar), in a blinded preference study. Study participants were asked to watch a collection of side-by-side video sets and rank their preferences. Videos being compared showed the same avatar and audio, with the only difference being the provider that rendered it.

Study participants preferred LemonSlice over every provider, by a statistically significant margin in each comparison.

Test
A blinded study in which participants watched and ranked a series of pre-recorded real-time videos.
Sample
70 study participants ranked 560 sets of videos across 8 avatars, resulting in 1,120 total comparisons.
Models
LemonSlice CWM-1, Anam cara-4, Tavus Phoenix-4.5, HeyGen LiveAvatar.
Disclosure
LemonSlice designed and ran the study. We disclose our methodology and report all data points.

Key findings

LemonSlice preferred over HeyGen10 to 191% preference scorep < 0.001
LemonSlice preferred over Tavus3 to 175% preference scorep < 0.001
LemonSlice preferred over Anam2 to 164% preference scorep < 0.001
  • On average, study participants preferred LemonSlice 91% of the time against HeyGen, 75% of the time against Tavus, and 64% of the time against Anam. All comparisons reached statistical significance.
  • Study participants most often cited expressiveness, natural movement and body language, and lip sync as the reasons for their preference.

Methodology

How we tested

The aim of this study was to measure viewer preference between real-time avatar providers under conditions that remove every source of variation except the provider itself. Preference is a perceptual judgment, so we measured it the way perceptual judgments are usually measured: by showing people the stimuli and asking them to choose. Each study participant served as their own control, ranking the providers across the same series of avatars, so the comparison is within-subject and does not depend on differences between people.

Holding the stimulus constant required controlling the inputs at every stage. Each avatar originated from one source photo that was submitted to every provider. When a provider rejected a photo, we edited it only as far as needed to pass its checks, for example by cropping. Each line of dialogue was synthesized in advance and the same audio files were played to every provider. The result is a set of videos that differ only in how each provider animated the same avatar with the same speech.

We chose recorded output over live interaction deliberately. A live session introduces variation from the language model, the voice, and turn-taking that is unrelated to the avatar, and it cannot be replayed for a second provider with the same content. Recording each provider as it rendered in a real-time session preserves the rendering behavior of the live product while making an exact comparison possible. The trade-off is scope: the study characterizes audiovisual quality as perceived by viewers, but does not capture the impact of response latency. An earlier study showed LemonSlice to be as fast or faster than other providers.

The ranking task, the set of avatars, and the scoring procedure were specified before data collection and were not changed afterward. Study participants were recruited through Prolific, an independent research panel, were never shown provider names, and had no relationship to LemonSlice. We report every comparison, including the individual outcomes that make up each aggregate.

Video recordings

8 avatars were evaluated by each study participant. To improve variation and reduce the likelihood of a single video skewing results, multiple clips were generated for each avatar/provider combination. These included multiple transcripts and several takes of each transcript. A given study participant would see only one of these clips, randomly selected. Audio was sent to each provider during an interactive session. We recorded the resulting video track through LiveKit egress at the same resolution, frame rate, and audio sample rate published by the provider. This ensured the videos represent exactly what a user of that provider would see.

Data collection

70 study participants were recruited on Prolific and directed to a website that guided them through 8 sequential pages. On each page, they watched a set of three videos side by side: the same avatar and audio rendered by three different providers, in shuffled order. Study participants were required to watch all three videos to completion before providing their ranked preferences. LemonSlice was on every page, while the other two slots rotated among Anam, Tavus, and HeyGen. After the 8 pages, study participants were asked to provide a short, free-form text explanation for their preferences.

Illustrative example showing one page of the study site. Provider names never appear, clip order is shuffled on every page, and the rank buttons unlock only after all three clips have played to the end.

Models and configurations

Every provider was tested on the latest real-time model it offered when the clips were generated, from a single photo and with the same audio.

ProviderModelInputStreamed video
LemonSliceCWM-1One photo720×1268, 24 fps
Anamcara-4One photo768×1152, 25 fps
TavusPhoenix-4.5One photo720×964 + 720×1072, 25 fps
HeyGenLiveAvatarOne photo720×1280, 25 fps

Results

Analysis

Preference scores were first calculated at the participant level. For each head-to-head test, we calculated the percentage of avatars where LemonSlice was preferred over the other provider. For example, if a study participant saw Anam in 7 of 8 sets and ranked LemonSlice higher on 6 of them, they would have a score of 86%. This score was then averaged across all study participants to get an overall preference score. Significance was evaluated using a two-sided one-sample t-test against 50% (the expected score if participants had no preference). LemonSlice was preferred over all other providers, reaching statistical significance in each test (p < 0.001).

How often study participants favored LemonSliceLemonSlice was preferred over every provider.Percentages represent the fraction of head-to-head comparisons LemonSlice won, averaged across study participants.
vs HeyGen91%p < 0.00195% CI 87–95%
vs Tavus75%p < 0.00195% CI 68–81%
vs Anam64%p < 0.00195% CI 60–69%

Head-to-head picks

Preference ratios reported in the key findings represent the pooled count of individual rankings. Individual choices are visualized below.

Every head-to-head pickLemonSlice won 74% of head-to-head comparisons.Each square is one head-to-head comparison. Filled squares are comparisons where LemonSlice ranked above the other provider.
vs HeyGen91%254 of 280
vs Tavus75%261 of 350
vs Anam64%316 of 490

What drove decisions

After the last page, study participants described in their own words what they based their rankings on. Nearly every answer came down to how alive the avatar looked. The most common themes, in order, were movement, lip sync quality, facial expressions, and hand gestures and body language that matched what was being said.

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